10 Missed Opportunities in Search Engine Marketing in Japan
Why Japan is the most difficult country to provide both natural search engine optimization and paid search marketing service for. Part one of two. …
Are We Over-Engineering the Link Graph?
Brand versus keyword-rich anchor text: a case study on ranking factors. …
Baidu Profits From Google`s China Exit
Many applauded Google s decision to stand on principle and stop censoring itself in China at the beginning of this year. Actions have consequences however and in this case Google s righteousness seems to have strengthened its biggest rival in China Baidu a made-in-China search engine whose company is more than happy to embrace censorship….
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How Social Are Your Customers?
You need the right information about your customers’ social media habits. Here’s how you can find out where they spend their time online, where to get demographic data, and determine their levels of participation. …