search engine marketing

SearchDay: Google Mobile Advertising on the Content Network
Today’s search engine marketing news and opinion: Google Mobile Advertising on the Content Network; SEO Baseline: U.S. Presidential Election 2008; Agency Leadership — Imparting Your Vision; and more.

GenieKnows Its Verticals
Halifax-based search engine GenieKnows.com has slugged it out in the second tiers of the search engine universe since its founding in 1999. About two years ago, rather than get into a fight it knew it couldn’t win, and to appeal to its strongest markets, GenieKnows went vertical.

SearchDay: Obama, McCain Victories Tied to Adwords Spend?
Today’s search engine marketing news and opinion: Google’s Greenberger Ties Obama, McCain Victories to Adwords Spend; Carl Icahn Can’t Save Yahoo; Uncovering Site Problems for Landing Page Optimization; and more.

SearchDay: Well-Rounded SEM for SMBs
Today’s search engine marketing news and opinion: The Big Picture — Well-Rounded SEM for SMBs; SEO Competitive Analysis; Google Maps Adds Richer Data to Search; and more.

SearchDay: SEO Issues with Global Expansion
Today’s search engine marketing news and opinion: SEO Issues with Global Expansion; Domain Strategies for Search Engine Optimization; Yahoo! Mobile Expands Partnerships in Asian/Pacific Region; and more.

Answers.com Takes New, Old Approach to Search
Is asking a simple question and getting a simple answer too much to hope for from today s search engines For the most part it seems that way. But Answers.com is trying to change that. The three-year-old search engine hopes to give answers to your natural language queries that will keep you coming back….
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Answers.com Takes New, Old Approach to Search
Is asking a simple question and getting a simple answer too much to hope for from today s search engines For the most part it seems that way. But Answers.com is trying to change that. The three-year-old search engine hopes to give answers to your natural language queries that will keep you coming back….
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An Unlikely Attempt to Trademark SEO
If you ve never heard of Jason Gambert before pay attention because you re likely to hear more about him in the future. This person came out of nowhere and tried to trademark the term SEO in the United States and he s on his way to winning. Fortunately there are members of the SEO community trying to stop him or at least slow him down….
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SearchDay: Can Google Predict the Next President?
Today’s search engine marketing news and opinion: Can Google Predict the Next President?; Link Building Ideas for Local Auto Dealers; Yahoo Plans Reorg: More Centralization; and more.

SERP Position: It Ain’t Horseshoes
Close enough may get you points in horseshoes, but it doesn’t cut it in search. More than 90 percent of all search referrals are from results on the first page. If your website doesn’t rank for relevant terms on page one, you might as well be invisible.

An Unlikely Attempt to Trademark SEO
If you ve never heard of Jason Gambert before pay attention because you re likely to hear more about him in the future. This person came out of nowhere and tried to trademark the term SEO in the United States and he s on his way to winning. Fortunately there are members of the SEO community trying to stop him or at least slow him down….
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Yahoo: Phoenix or Zombie?
Well before Microsoft and Yahoo started discussing a merger that later fell apart the venerable search engine seemed a little lost in its journey to an uncertain future. As we look at the latest news surrounding Yahoo we can ponder what kind of soul stands revealed by the company is it a phoenix or a zombie Will the deal with Google save it and if not what s next …
Tech brief: Collaboration reaches the Tipping Point Learn why online collaboration has reached the Tipping Point and how it’s accelerating business.

SearchDay: GenieKnows Its Verticals
Today’s search engine marketing news and opinion: GenieKnows Its Verticals; Think Links from New Sites Have Little Value? Think Again; Live Search Cashback vs. Google: A Case Study; and more.

GenieKnows Its Verticals
Halifax-based search engine GenieKnows.com has slugged it out in the second tiers of the search engine universe since its founding in 1999. About two years ago, rather than get into a fight it knew it couldn’t win, and to appeal to its strongest markets, GenieKnows went vertical.

SearchDay: Well-Rounded SEM for SMBs
Today’s search engine marketing news and opinion: The Big Picture — Well-Rounded SEM for SMBs; SEO Competitive Analysis; Google Maps Adds Richer Data to Search; and more.

Marchex`s Adhere is Here Ad Last
Lately more and more national entities and small businesses have been trying to capitalize on local online advertising and Marchex a company that has been devoted to local search for years now wants to help. They recently created an exclusive platform called Adhere to help facilitate ad placement on hundreds of publisher websites and its own vertical search engine….
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SearchDay: SEO Issues with Global Expansion
Today’s search engine marketing news and opinion: SEO Issues with Global Expansion; Domain Strategies for Search Engine Optimization; Yahoo! Mobile Expands Partnerships in Asian/Pacific Region; and more.

What to Consider When Hiring an SEO
If you re a small business person with a web site you re probably working 12-hour days to keep things running. You may or may not have heard of search engine optimization. If you have you re wondering what you can do to get a better position in Google and receive more traffic. Hiring an SEO might be the answer….
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