SearchDay: Well-Rounded SEM for SMBs
Today’s search engine marketing news and opinion: The Big Picture — Well-Rounded SEM for SMBs; SEO Competitive Analysis; Google Maps Adds Richer Data to Search; and more.
Vivaty Combines Social Networking, Virtual Worlds
Both social networking sites and virtual worlds have grown popular over the past few years but they each have their disadvantages. Could these be overcome by combining the two California-based start-up company Vivaty hopes to find out. Currently in private beta it offers users a virtual room of their own….
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SearchDay: Obama, McCain Victories Tied to Adwords Spend?
Today’s search engine marketing news and opinion: Google’s Greenberger Ties Obama, McCain Victories to Adwords Spend; Carl Icahn Can’t Save Yahoo; Uncovering Site Problems for Landing Page Optimization; and more.
SearchDay: Google Mobile Advertising: Start Now
Today’s search engine marketing news and opinion: Google Mobile Advertising: Start Now; Marchex Consolidates Ad Platforms; Google Opens Location-Aware Application to 3rd Party Developers; and more.
Raising Your Visibility with LinkedIn
In the first part of this two-part series I showed you some of the basics for improving your LinkedIn profile. In this article I m going to finish fleshing out a LinkedIn profile and go over the more social aspects of the site. You can use these to draw attention to your knowledge and abilities….
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Thwarting Content Theft
Not long ago I found several complete articles I wrote online on someone else s web site. We didn t grant permission to republish those articles. If you ve experienced the same problem with your original work you ll want to keep reading. Content theft is no minor issue….
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SearchDay: Need Sitelinks? Show Google Your Site Is Useful
Today’s search engine marketing news and opinion: Need Sitelinks? Show Google Your Site Is Useful; Winning the Local Search Battle; Google Launches Google Merchant Search; and more.
GenieKnows Its Verticals
Halifax-based search engine GenieKnows.com has slugged it out in the second tiers of the search engine universe since its founding in 1999. About two years ago, rather than get into a fight it knew it couldn’t win, and to appeal to its strongest markets, GenieKnows went vertical.
SearchDay: Microsoft Unveils AdCenter Desktop Beta
Today’s search engine marketing news and opinion: Microsoft Unveils AdCenter Desktop Beta; Who Owns the Brand?; Measuring the Impact of Multichannel Marketing; and more.