Nov 10
Search as a Branding Channel
Don’t miss out on the opportunity to expose your brand to millions of targeted, potential buyers this holiday season. …
Integrating Search, Part 2
Integration can be tricky, but stepping out of your comfort zone and embracing the larger world around you can mean the difference between winning a client and walking away empty-handed. …
Holiday Search Marketing? You’d Better Be!
Tips for using PPC, retargeting, e-mail marketing, and viral marketing to help boost holiday sales. …
Nov 09
Fast Flip, Google`s New News Reading Service
For quite some time Google and newspaper and magazine publishers have failed to get along — and historically for good reason. But Google doesn t actually want to fight and its new news reading service Fast Flip might go some way toward salving some wounds in the publishing business….
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Developing Successful Viral Marketing Ideas
A successful viral marketing campaign can increase exposure for your company and product while increasing the number of links to your site. One of the hardest parts is coming up with the idea. …
Integrating Search, Part 2
Integration can be tricky, but stepping out of your comfort zone and embracing the larger world around you can mean the difference between winning a client and walking away empty-handed. …
SEO Essentials: the Proper Web Server and Platform
Your web server web hosting package and e-commerce web publishing software can all play an important role in the execution of your search engine optimization strategy. If you want to increase traffic to your site your choices in these areas can help — or hurt — your online success. Keep reading to learn which ones are your best options….
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Search as a Branding Channel
Don’t miss out on the opportunity to expose your brand to millions of targeted, potential buyers this holiday season. …
Nov 08
The Cost of Landing Page Optimization
You must be willing to suffer short-term pain during landing page testing in order to attain the long-term gain of improved performance and higher conversions. …
Facebook 101
The basics to know before joining the popular social media site, including tips on setting up your account, privacy, and helpful applications. …
More Blogging Tips: Cooking with Gas
Yesterday I covered four great lessons we can learn about blogging from watching the movie Julie and Julia. I promised you a total of 11. So what can you do to make your blog memorable besides being passionate about your subject having a goal being reliable and finding your niche Keep reading….
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Getting Started with a New SEO Project
Beginning search engine optimization efforts during the initial stages of a Web site project can save you time, effort, and money. …
Popular PPC Pitfalls, and How to Prevent Them
Three of the most common search advertising pitfalls can be avoided. Here’s how. …
Google Adwords Guide
Google AdWords is the biggest pay-per-click platform in the world. It made Google s founders billionaires. It has also made significant money for those who use it — or at least those who have used it properly. This multi-part guide can help you make the most of AdWords….
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Do Follow
Pros and cons of building links through blog comments. …