Apr 30

50+ Tools to Automate Your Link Building
These backlink analysis and link prospecting tools can help link builders shift their workload to computers as much as humanly possible. …

The SEO Panda Prescription: Think Like Google
If you constantly chase algorithms, you’ll always be reacting to changes. To get in front of the numerous search engine algorithm changes each year and build a presence that should stand the test of time, think: “if I were Google…” …

Linden Lab Is About To Change Marketplace… Again.
Linden Lab begins beta testing of a new inventory and delivery system for Marketplace. …

The Social Connection between Google Panda and Google +1
Google’s Panda update represents more than just an algorithm change to weed out content farms; it represents (perhaps) a first step in a series of fundamental shifts that will enable Google to become more socially-focused. …

Does Anybody Care About the Search Alliance in Europe?
For many search marketers, Yahoo and Bing are simply no longer on the map in Europe. Increasingly the preference is to trial ads on Facebook or LinkedIn, or start remarketing. Here’s why. …

Designing Websites to Increase Traffic and Conversion
Improving a website’s ability to convert sometimes requires a step back and a fresh look at how it’s designed. The book “Convert!” helps you do just that. …

Promote Your Website in the Right Niche
Can you sum up your website s focus in a sentence or two Do you have a good grasp of who makes up your target audience If you can t quickly point to what you re offering and who you re offering it to you re putting unnecessary roadblocks in the way of successfully promoting your website….
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Apr 29

search engine

Apr 28

Google & Recyclebank Set Earth Day Challenge to ‘Green’ Your Social Graph
Google and Recylebank are on a mission to measure the impact of game mechanics on marketing green behavior, in order to learn which factors most effectively trigger sustainable practices and engagement. …

Social PR: 6 New (+ Old) Ways to Win Friends and Influence Search
Considering the search and social trend is no longer about quantity and we live in a world of social PR quality, winning the popularity contest with the search engines means getting back to some marketing basics. …

3 Use Cases for SEO Tools
If you want to improve your SEO campaign, especially if you have a large website, it may be worth your time to investigate what modern SEO tools can do to make you more efficient and help you attain better results. …

Top 14 Things Marketers Need to Know About QR Codes
A comprehensive guide to jumpstart a 2D barcode marketing campaign — code types, tools, best practices, and more. …

Does Anybody Care About the Search Alliance in Europe?
For many search marketers, Yahoo and Bing are simply no longer on the map in Europe. Increasingly the preference is to trial ads on Facebook or LinkedIn, or start remarketing. Here’s why. …

Paid Search Fire Drills: Common Oversights, Harsh Consequences
Make your life a little easier by avoiding these three paid search emergencies associated with keyword insertion, use of broad match, and attribution. …