It’s Not Too Late for 2009 Holiday-Focused SEO
Search engine optimization tips for marketers looking to push the needle further during the upcoming online holiday season. …
Philosophy and Search: The Big Three Founders and the Philosophers
Does the thinking of Google’s Sergey Brin and Larry Page, Yahoo’s Jerry Yang and David Filo, and Microsoft’s Bill Gates mirror some of the great philosophers of history? …
Developing Successful Viral Marketing Ideas
A successful viral marketing campaign can increase exposure for your company and product while increasing the number of links to your site. One of the hardest parts is coming up with the idea. …
Local and Social: It’s all Coming Together
Google and Bing strike deals giving them access to real-time social feeds. What does it mean for the future of local search? …
The Cost of Landing Page Optimization
You must be willing to suffer short-term pain during landing page testing in order to attain the long-term gain of improved performance and higher conversions. …
Hand Edits or ‘Vince’ at Work in Google Search Results?
It’s Google’s job to rank the most qualified search results for their searchers. But is Google purposefully helping big brands rank higher? …
Building Linkable Pieces and Titles
One of the best ways to drive traffic to your site is to get other blogs to link to your content. Getting any site to do this will increase your site s traffic. Getting a high traffic site to link to your content can be one of the major ways to draw a new and hopefully steady readership to your site. The question on the mind of every blogger is how do I get sites interested in linking to my content …
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Internet Law 101, Part 2
Learn the basics about copyrighting your Web site content, Web agreements, privacy policy issues, and domain issues including cybersquatting, typosquatting, hijacking, and transfer fraud. …