Mobile Search and SMEs: Stay Right Where You Are
Mobile search is set to explode with the entry of the iPhone and its competitors to the market. Is your site ready for mobile search?
Can PPC Listings Affect Organic Rankings?
The simple answer is no. Despite this, one of the best ways to increase your organic traffic is to start an aggressive PPC campaign.
Highlights from the SEW Blog: August 20, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Highlights from the SEW Blog: August 27, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
A First Timer’s View of SES San Jose
How did Search Engine Strategies measure up against other technical conferences? SEO analyst John Parent shares his thoughts.
Image Search in the SEO Picture
Image search is playing an increasingly important role in search engine optimization, and SEOs should develop strategies for optimizing a web site to receive this type of traffic.
Search Engine Forums Spotlight
Found in the search marketing forums: In-House SEM Ineffective? Give Me a Break; Realistic Expectations; Questions on PPC Copywriting; and more.
New Ideas in Search and Social Networking
Despite Google s dominance or perhaps because of it many small companies are entering the search field. Often they use some variation on the social networking approach or combine it with search. I receive press releases from these companies regularly and it s interesting to read the release and check out what they re trying to accomplish….
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Google Tiptoes into Behavioral Targeting
Does a tactic by any other name not raise the same stink Google claims that its new approach to serving ads in recent weeks is not behavioral targeting or at least not traditional behavioral targeting. Analysts say otherwise. What s going on here …
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