SearchDay: Microsoft to Give Cash Back to Searchers
Today’s search engine marketing news and opinion: Microsoft to Give Cash Back to Searchers; The Challenge of Mobile Web Analytics; Yellow Pages and Search; and more.
Getting Creative with Content for Universal Search
Google and the other search engines have begun mixing in more than just text-based results in their web searches. You can still perform specific searches for videos images and blogs but thanks to Google s Universal Search you can also find them in general results. How does this affect your SEO strategy …
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Powerset Launches as Wikipedia Tool
Powerset says it can deliver on a promise originally made by Ask Jeeves namely if you ask it a simple question it will answer. This trick calls for software with the ability to understand the meaning of words something even Google s engineers find challenging to create. With Powerset s technology in open beta though we can see for ourselves how well it works….
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