Oct 18
Trademark Law – What Search Marketers Should Know, Part 1
Since search became monetized, trademarks have been a front-and-center issue. Today, with the proliferation of paid and organic search listings, search and trademarks have become a growing dilemma for search engines and advertisers alike.
Don’t Ignore Accessibility
While more search marketers are becoming aware of usability and accessibility concerns, the numbers are still very small. A new lawsuit filed in California has the potential to change that.